Sunnyvale, CA, Oct. 21, 2004 - SanDisk® Corporation (NASDAQ:SNDK) today announced the appointment of Greg Rhine as senior vice president of worldwide sales. With more than 15 years of technology experience from companies such as Iomega Corporation and Palm, Inc., Rhine will report to Nelson Chan, executive vice president and general manager of consumer and handset business.
Rhine will manage the growth and expansion of SanDisk's revenue and partnerships in the retail consumer, handset and OEM sales channels across the globe. His responsibilities cover a range of products including flash memory cards, USB flash drives, TransFlash™ modules for feature phones, MP3 players, card readers and digital photo viewers. His appointment is effective immediately.
In his most recent position, Rhine served as vice president and general manager of the Americas and Asia for Iomega Corporation, where he had profit and loss oversight for all sales, marketing, electronic commerce, and operations functions in those regions. His focus with Iomega was on data storage solutions for consumers and small and medium businesses.
"Greg has a diverse and deep range of sales, marketing and operational experiences with consumer and enterprise markets, channel development and electronic commerce in large and pre-IPO companies," said Chan. "He will be instrumental in helping us forge and execute strategies for our rapidly-growing international business."
Among his other positions, Rhine has served in senior management roles at Palm, Inc., the world's leading handheld computer company; Danger, Inc., a startup with wireless applications and hardware for cellular networks; VeriFone, a global leader in electronic payment systems and software; and Apple Computer. He holds a B.S. degree from the University of Missouri and completed the executive education program at the Kellogg School of Management at Northwestern University.
SanDisk, the world's largest supplier of flash memory data storage card products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA.
SanDisk's web site/home page address: www.sandisk.com
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